Announcing the global launching of NaturCert

Released on: May 22, 2008, 6:28 am

Press Release Author: NaturCert

Industry: Environment

Press Release Summary: NaturCert, the global independent organisation which has
developed the NaturCert Certification Program for the environment and society, is
announcing its launching.

Press Release Body: NaturCert, the global independent organisation which has
developed the NaturCert Certification Program for the environment and society, is
announcing its launching.

The NaturCert team is very pleased to announce the official launch of NaturCert
after almost a year of research & development as well as intensive global
networking.
\"Our vision to become a globally leading organisation in sustainability standards
development for certification is now underway, starting from implementing standards
for the hospitality and tourism sector. We are more than pleased to see it has
already attracted a lot of interest even before our official launch with requests
from various countries, amongst which, Croatia, Spain, Tunisia, Turkey, UK, Finland
and other. Our team is composed by excellent professionals bringing together
experience and know-how from different sectors, resulting in a dynamic management
team, able to meet the challenges for making our vision a reality\" says Akis
Laopodis, the Managing Partner of NaturCert.

The NaturCert Certification Program which consists of distinct categories of
criteria that cover all aspects related to the operation of companies wishing to
become certified, is presently the most up-to-date and holistic independent
certification program globally. \"Corporate social responsibility and environmental
protection are two sides of the same coin and need to be incorporated jointly in
standards and certification systems that are tailored for distinct industries and
sectors of activities\" says Liza Boura, the Operations Manager of NaturCert.

\"We have established an internal and external monitoring procedure ensuring that our
certification programme will remain the most advanced and efficient certification
program in the long run, as we consider that hospitality and tourism companies will
not risk to bind their brand with certification programs having a short life cycle,
possibly affecting negatively their own brand.\" \"Additionally, certification is
awarded to companies not through self-assessment or virtual third party auditors,
but by a credible third party auditing body which will be published for each country
or region. Integrity and continuous improvement regarding responsible companies is a
top priority for us, parallel to the integration of global hospitality and tourism
trends generating added value.\" says Akis.

The people of NaturCert strongly believe that standardisation of best practices and
of minimal requirements, along with certification of complying companies, will
promote sustainability within industries, while at the same time, will allow
consumers and civil society to recognise and choose suppliers that care for the
environment and society after having been verified. Standardisation and consumers\'
ability to distinguish, is evolving in to a core stream towards sustainability, as
it can very likely serve as a useful tool to promote it. \"Believing strongly in
bottom-up approaches and the importance of demand-side management, we also intend to
work closely with civil society and consumers, who are powering the move towards
more sustainable production and consumption patterns.\" says Liza.

NaturCert is registered in Athens, Greece under the E.E. form of incorporation and
has offices in Brussels, Belgium and Athens, Greece.

For more information visit NaturCert global website www.naturcert.com or send an
email at the following address: info@naturcert.com

Interested to partner with us? Contact us!

Web Site: http://www.naturcert.com

Contact Details: NaturCert
global certification for the environment and society

49 Kyprou St.
15669, Athens,
Greece

Fax: +30 210 3243 250
Email: info@naturcert.com
Web: www.naturcert.com

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